Using any old image from the net

Problem
You want your marketing efforts to be:
SMART, SASSY, ORIGINAL & PROFESSIONAL

A professional is a person having impressive competence in a particular activity.
Many companies include the word professional...to signify the quality of their workmanship or service.
1. High quality work in (examples): creations, products, services, presentations, consultancy, primary/other research, administrative, marketing or other work endeavours
2. A high standard of professional ethics, behaviour and work activities while carrying out one's profession (as an employee, self-employed person, career, enterprise, business, company, or partnership/associate/colleague, etc.)
Source: wikipedia

You can often times be limited when starting a new website or internet business by costly graphics designer fees and your own limited graphics knowledge.

If you use any old free header image on your website you might get that professional image online but you can’t take any old image from a computer to a professional printer when you want to market your business offline.

Good online graphics have a resolution of 72 dpi (dots per inch) with RGB colours. When you try to use those images with professional printing you will end up with a cheap looking grainy image; very similar to the cheap newsprint look.

Have you ever looked at a printed newspaper up close and noticed all the small dots they use? If you don’t know what I mean you can get a similar effect by taking one of those sample jpeg images provided on your Microsoft software when you first install it and enlarging it. I suggest to 400% or more. You will notice the image is now made up of small pixilated squares which make the image appear blurry and undefined.

Professional printing has a resolution of 300dpi and mostly CMYK coloured inks. So using any old free image from the net will leave you will a blurry, undefined and unprofessional result.

Solution

Imagine if you could get the right headers given for you for free. So you can get started and build your website. As your traffic and business increases you will need to start to market your online business offline. Imagine a solution where you can easily go and buy as few as 20 business cards or 1 postcard at a time in a design which matches your website header graphics. You can utilize professional print-on-demand technology combined with online templates to easy customize your printing with your own details, message and information at a fraction of the prices which used to be associated with traditional professional printing presses.

And you can start to market that same website with a matching professional offline image because you went to the right source to start with.