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Suzy Molloy - [XCLR8] Marketing > Intel > some ideas about business card design

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some ideas about business card design

By Suzy Molloy of XCLR8 Marketing

In today’s world your business card is almost like a currency in its own right – the right design for your business card can determine the strength of your cash flow.
When you meet a contact for the first time, you usually exchange business cards.

That means besides the brief introduction at the beginning of the meeting, your business card design plays a pivotal role in creating a lasting impression of you.
I would almost go as far as to say that the humble business card is your passport to successful business.

The size and design of your business card


When deciding on the size of your business card, you don’t need to be too concerned about a smaller size.
It is the design and information on your card that is of essential high importance.
You want something to pack a punch and be positively memorable. A mini card can help you achieve unique-ness.
Your business card can also create a memorable association with a photograph either of you or your handywork.

What information should you put on your business card?


Business Cards should display the following information:
- Your Name
- Professional Title
- Physical Business Address
- Contact Details (landline, mobile, fax, e-mail, etc.)
- and your Website URL.

Using your business card for marketing too


A business card acts as a means of below-the-line advertising.
We usually give them to potential business contacts and clients and it is an ideal opportunity to offer a subtle sales or marketing message without having to give a "pitch" verbally.
This message can be anything from:
- Your business’ objectives, taglines and mottos
- Special discounts or offers for repeat customers
- The names of high profile clients to
- Testimonials from your clients
The type of personal message on your business card is really up to you.
Just like doctors have appointment reminders on the back of the card you can utilise that space for a compelling offer.

Different types of Business Cards designs


The days are gone where you have to be satisfied with simple text only, one colour printed business cards. Today there are a vast variety of different designs and options available to assist you to stand out:
- Business cards which are irregularly shaped
- Metallics or Foil overlay spot printing
- Full Colour printed graphic business cards
- Laminated business cards

How to design a business card?


I would love to create a unique impression of you and your business. Just contact me through my website (XCLR8Marketing.com) to request a quote.

When you are just starting out in business and needing a cheaper professional image consider using the free templates XCLR8 Marketing offer with print-on-demand customisation and digital short-run printing, You can buy as little as 20 business cards at a time. :-) This is often best when starting out because your are entering your own contact details onto a template and don't have to pay design fees.

External Links

http://www.zazzle.com/smdesigns*/businesscards/

Images

Business card designs and templates
Business card designs and templates

Contributed by Suzy Molloy - [XCLR8] Marketing on February 18, 2009, at 6:03 AM UTC.

PLEASE VISIT THE CONTRIBUTOR'S WEBSITE
[XCLR8] Marketing
Print broker, design & desktop publishing
xclr8marketing.com

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This intel was contributed by Suzy Molloy - [XCLR8] Marketing


Suzy Molloy - [XCLR8] Marketing

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